Chime®, a leading consumer financial technology company, today announced that it is rolling out a host of powerful new features, including Chime+, a premium membership tier designed to make its everyday mobile banking* experience even better.
“When Americans are looking for better alternatives to their current banking solutions, they are continuing to turn to Chime,” said Chime Chief Product Officer, Madhu Muthukumar. “That’s because for a decade, Chime has been focused on building and delivering affordable, easy-to-use products that address the most critical financial needs of everyday Americans — helping people get ahead instead of weighing them down with punitive fees. With today’s launches, we’re making it even easier for our members to manage their money and grow their credit.”
Best Chime Yet: Introducing Chime+
Exclusively available to members who set up a qualifying direct deposit through Chime, Chime+ is a free, premium membership tier with an expanded suite of financial tools, perks, and services2. Chime+ includes existing features that Chime members love, like accessing their pay between pay periods with MyPay®3, as well as automatic overdraft coverage without fees with SpotMe®4. The initial set of new exclusive benefits to Chime+ members include:
- Higher Savings Rate: Chime+ members can enjoy 3.75% APY to accelerate their savings.
- Exclusive Chime Deals®: Chime+ members get new, custom cashback offers from top retailers, on top of the savings already available through Chime Deals on everyday purchases like gas and groceries.5
- Priority Support: Chime+ members will have expedited response times to answer questions about their account.
“I was surprised by how many benefits came with Chime+” said Torry Barton, a Chime member from Kingston, NY. “It feels like a premium service without the extra fees that traditional banks charge. And it was super easy to get started. When I got my paycheck early for the first time, I knew Chime+ was a game changer. Chime+ actually gave me the tools to manage my money better without unnecessary costs. It’s made a huge difference in my financial stability.”
A Smarter, More Powerful Chime App For All Members
In addition to Chime+, Chime is also rolling out a redesigned app experience that features a variety of new, smarter tools to help all members manage money, build credit, and save with confidence, including:
- Credit building from day one: Members no longer have to direct deposit through Chime to begin safely building credit with the secured Chime Credit Builder Visa® Credit Card6. Now members can build credit on everyday purchases starting the first day they open an account through Chime. Members who use Credit Builder see an average FICO® Score7 increase of 30 points over time after making on-time payments8.
- Personalized credit building tips: The Chime app now lets members see FICO® tracking, custom credit building tips, real-time insights, and key factors influencing their FICO® Score, making it easier to take the next step in their credit journey.
- Savings Goals designed for progress: Members can now set and track personalized savings goals, making it easier than ever to reach financial milestones—whether it’s a vacation fund, emergency savings, or a big purchase.
- Enhanced security center and account protection: A new security hub offers greater control over account security. Members can add passkeys, enable multi-factor authentication, and explore security resources. These settings are in addition to Chime’s always-on security features like real-time transaction alerts.
- Streamlined look and feel in the app: A redesigned app puts Chime’s most popular features right on the home screen with easier navigation and a more intuitive way to see Chime balances, all in one place.
Chime Keeps Innovating to Bring Even More to Chime Members
Chime continues to elevate its member experience with the launch of innovative features and services. Chime recently introduced a new generative AI-powered chatbot for member support, built directly into the app. Early testing showed that the new chatbot doubled member satisfaction scores and it successfully resolved more than two-thirds of member inquiries without the need for escalation. This enhancement exemplifies Chime’s commitment to delivering fast, efficient, and intuitive support for its members. For example, last year, AI-powered support features across the company handled nearly 70% of all member support interactions. Chime’s data streaming platform processes approximately 50 billion real-time data events per month, enabling high-quality, 24/7 member support, all in service of improving the member experience.
Earlier this month, the company also launched Instant Loans9, an all-new service that offers three-month installment loans to pre-approved Chime members who receive direct deposits into their Chime Checking Account. Loans are available up to $500 with a fixed interest that is substantially lower than what’s typically observed in the industry. Additionally, in January, the company announced fee-free10 in-app federal and state tax filing available for all members through its partnership with april and Column Tax.